


It’s Sales Time!
HOW do you encourage someone to buy something they didn’t know they wanted? Whether you’re a department store, small business or even a tradie, you have a sale. And it’s easy to increase product purchases exponentially through your email list and by including certain...
It Started With An Email
BUILDING a relationship with customers over email is like any friendship in the big, wide world. You need to work on creating trust, endear yourself to your new friend, have some fun, and stick with them through thick and thin (or sale spend-ups and abandoned shopping...
What’s in it for Me?
USER-GENERATED content is pure gold for any business. Let the customer do the work for you by creating brand assets. This can be a photo of them holding your product, a post of them posting about your products on social media, or a video of them, doing a video, about...