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How to Set Up a Facebook Lead Ad

How to Set Up a Facebook Lead Ad

What do we need to have a conversation with somebody? A phone number. It’s not email addresses, is it? What do we know when we asked for more information on a landing page? The conversion rate goes down. How do we open up channels of communication that we are going to...

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Phone Funnel Framework

Phone Funnel Framework

The big thing that not a lot of people talk about, is the content that people are consuming before they speak to you. What's the one thing you actually need people to do? Consume the content, right? To form a relationship with the lead, you need to know: What's the...

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How to Find Hashtags and Implement Them

How to Find Hashtags and Implement Them

People don't search hashtags on Instagram looking for products to buy. They search hashtags looking for inspiration and ideas. A few months ago, I spontaneously decided I was going to dip dye my hair blue (side note: best decision ever). When I was looking for ideas...

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How to Create a Pre-Sell Article

How to Create a Pre-Sell Article

There is so much more to a successful ad campaign than what we see in the news feed. When you think about creating a Facebook campaign, or just the mechanics behind a high converting Facebook campaign... most of us think about how the ad actually looks, but there's so...

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